Only in Matte Ink

Shutterstock Studios hired me to lead production for Only in Matte Ink, a high-impact campaign featuring superstar athlete Ilona Maher for Maybelline’s SuperStay Matte Ink. As Executive Producer, I developed the production strategy, handled the location scout, and brought in trusted director Alexandra Gavillet along with a crew tailored for the job. From creative ideation through final delivery, I oversaw every stage of the process—ensuring a flawless execution of bold, social-first content. The end result captured Ilona’s signature energy and humor while celebrating the resilience and confidence that both she and Maybelline embody.

Credits

SSTK Team
Aiden Darné, SVP, Shutterstock Studios
Michele Gauthier, VP, Production, Americas
Brandon Starnes, Account Director
Joanna Lagstein, Executive Producer, PreSale
Gabriel Wilson, Supervising Producer
Heather DiPietro, Executive Producer
Alexandra Gavillet, Director
Amber Silva, Creative Lead
Ethan Cantor, Sr. Copywriter

Production
Ed Soto, Line Producer
Brian Fagan, Production Manager

Camera
Joe White, Director of Photography
Gus Sacks, Director of Photography Social Videos
Carey Hu, 1st AC
Kyle Misler, 2nd AC
Youshi Tang, Steadi Cam Op
Ian Edwards, DIT
Jason Grey, VTR
Sofia Campanella, BTS Shooter

G&E
Pete Milmoe, Gaffer 
Jordan Bell, BB Electric
Josh Fordham, 3rd BB Electric
Charles “Chip” Kelk, 4th BB Electric
Che Roacherm Key Grip
Keve Huggins, BB Grip
Alex Ashe, 3rd BB Grip
Yancy Rodriguez, 4th BB Grip

Sound
Gleen Goettler, Sound Mixer

Art
Sarah Caye, Production Designer
Reggie Stickley, Set Dresser
Shane Flanagan “Fonda”, Art PA
Michelle Binienda, Art PA
Monique Sourinho, Food Stylist

HMU
Dani Parkes, Ilona Maher & Olivia Maher
Amrita Mehta, Adrianna Maher & Nicole Heavirland
Crystal Gossman, MUA “Crowd”
Kathy Kho, MUA Assistant “Crowd”
Niko Weddle, Hair Stylist
Louis Angelo, Hair Stylist

Wardrobe 
Mimi Fisher, Stylist
Brendan Doyle, Stylist Assistant
Izzy Natale, Stylist Assist “Crowd”

Talent
Ilona Maher as herself
Olivia Maher as herself
Adrianna Maher as herself
Nicole Heavirland as herself

Extras
Roberta Thompson
Joshua Hernandez
Cathy Lee Zeilfelder
Carol Ann Macahilig
Caliph Jones
Bailey McCann
Brett Bainer
Brandon B Brown
 

Post-Production
Hayley Struck, Post- Supervisor
Dominik Gilatis, Post-Producer
Editor, John Kim
Colorist, Jax Harney
Eggmen Studios, Sound Design

Music
I-C-O-N-I-C - Indecisive Decisions ft. Sarah Yamada - New Fox Music, LLC
Go, Wow - Beza - Shutterstock
Clap Back - Flash Fluharty - Shutterstock
Funkodelic - Cruen - Shutterstock
Went Like - Grace Mesa - Shutterstock